Within 4 weeks, Loft Film yielded a tenfold return on investment

Target group
B2B
Offer
Saving on taxes
Video placement
Facebook and YouTube advertisements

The Problem

Saving on taxes is a very controversial topic. Many entrepreneurs believe that saving on taxes is not legal or are afraid of breaking the law with clever tax tricks.

That’s why, despite Alex Fischer’s prominence, there is fundamental scepticism around offers like his, even within his target group.

Many companies are afraid of leaving themselves liable to prosecution by saving on taxes. We also address this fear in Alex’s film.

The Film Concept

This is why we have already made more than ten videos with Alex in which we explain various tips and tricks on how you can save on taxes legally. We also show the cases in which this is possible and how it works.

The effect: Scepticism among viewers is reduced.
Firstly, they understand that Alex and his team have a great deal of know-how and, in turn, they lose their preconceived notions that tax tricks are suspect.

In Alex’s Loft Film we show the viewers how to save on taxes. In doing so, we make Alex’s potential clients interested in learning more.

The Result

Alex uses his explainer video as an advertisement on Facebook and YouTube.

In doing so, Alex’ Loft Film has already provided more than a tenfold return on investment in the first four weeks.

Over 2500 self-employed people and entrepreneurs were able to save on taxes thanks to Alex’s help.