Over 500,000 views for our explainer video
B2B
Consulting
Website and paid advertising on YouTube
The Problem
Andreas Baulig is already a very well-known provider on the market. He helps companies to get set up digitally, find customers online, and optimise their sales process. So what’s the problem?
People in his target group are sceptical about whether online customer acquisition and digitalisation will work for them and whether Andreas Baulig is the right provider for them when there are so many to choose from.
Many of Andreas’ customers are initially sceptical as to whether they too can find customers online.
The Film Concept
This scepticism in the target group needs to be cleared away. That is why we take on the task of building trust with prospects in the explainer video for Baulig Consulting GmbH.In order to do this, it is important not to come across as childish. That’s why we decided on a high-quality cartoon style.
In the video, we explain how online marketing works, and we do it in such a simple way that even sceptics understand it. Each scene in their explainer video is designed to build trust in Baulig Consulting GmbH.
We mention the 50+ employees and the 3,500+ happy customers, and we show the company’s large corporate building. All this content not only creates trust in the offer, but also in the provider.
The large company building of Baulig Consulting GmbH represents its success and creates trust among the viewers.
The Result
The results have been so positive that Andreas has been using his film for paid advertising on YouTube for a long time. His film has now been viewed over 500,000 times, generating significant additional sales.
The results are so good that Andreas Baulig and Baulig Consulting GmbH have already produced 6 Loft Films with us.
Baulig Consulting GmbH has seen a steady growth in its turnover — and so have their customers.